The Grow Show: Business Growth Stories from the Frontlines

Grow Your Business With Customer Referrals

January 26, 2023 Scott Scully, Jeff Winters, Eric Watkins
The Grow Show: Business Growth Stories from the Frontlines
Grow Your Business With Customer Referrals
Show Notes Transcript Chapter Markers

Dive into the world of customer referrals and how they can be a powerful tool for growing your business. We'll discuss the importance of building relationships with your customers and how satisfied customers can become your greatest advocates. We'll also explore the benefits of customer referrals for your team, including improved morale and increased motivation. Learn how to effectively ask for referrals and provide tips for making the referral process as seamless as possible.

Thanks for listening!

Scott Scully:

Welcome back to The Grow Show. First of all, I wanted to say thank you to the Grow Nation. Every week, we have more listeners, just more people taking in these these important tips and tricks. And when we started, that was our goal, right? Like the road from startup to 50 million can suck, it can be really, really hard. And that's why we wanted to do this right to just provide all of this good stuff for free.

Jeff Winters:

This is America, small businesses. And that's what drives the economy. So drive so much in the way of jobs. And I know, we felt the same way we wish we'd had some tutorial or guidebook to help us get there. So

Scott Scully:

what's like, I think it's like 95% of people work in these small businesses, right. So it really does drive the economy. And you know, with half of those gone, within five years, and a good 80% of businesses gone within 10. Like there's a problem with business structure, and keeping growth alive consistently, year over year. And that's the reason for this show. And it just feels good that you all are appreciating this content and putting it into action and sharing how it's working. So just keep doing that. Keep providing feedback, keep telling us what you want to talk about, Hear hear about. And we're dedicated to continuing the show for sure.

Eric Watkins:

And you know, whatever good economy needs, what's that,

Unknown:

once a sherrif.

Eric Watkins:

Takes and lives.

Jeff Winters:

That horse gets better and better.

Scott Scully:

There's nothing better than Well, Eric's sound effects. And the fact that you are now the Sheriff of the poop pasture called LinkedIn.

Jeff Winters:

I am excited to be back again with Two Truths and a Lie from LinkedIn two

Eric Watkins:

truths. And

Jeff Winters:

I liked the polls on LinkedIn. The polls make me happy. It's data. I love data. And so I want to highlight one truth from Brendan Short, who had a poll out there. And the poll results are, I think, truth with a capital T. So the question for the poll was "do you see product lead growth as a replacement for salespeople?" And product lead growth, just for everyone out there? definitionally is the idea that it's a business methodology where user acquisition, so getting customers, expanding customers, converting customers and retaining customers are all driven primarily by the product. So it's sort of like it's so good, it sells itself? That's how I would describe it. Yeah. And the poll says, Do you see product lead growth as a replacement for salespeople? By the way, you're all not here in the studio. Scott's like, getting his hands dirty. He's He's so ready, because his hands are moving. This is good. This is an irritating idea for him. Is this the truth of the lie? This is the truth. 82% I guess maybe this should be 100%. But 82%. Say, No, it is not going to be a replacement for salespeople. And there's 11% that say, just show me the result. I'm gonna lump them. And so basically 93% think that product lead growth, it's so great, it sells itself is not going to replace salespeople, and this is 1,000%. True, you can play this in 300 years. And you're not going to look back and go what a dipshit product lead growth replace salespeople, there's no more salespeople, there will be salespeople. This is true. Good poll.

Scott Scully:

I like it. I don't love the polls. I'm glad you do you don't like polls? I don't really like

Eric Watkins:

to do or not to do.

Scott Scully:

That is that is that is the question. So I agree it's a truth. It's not going to replace salespeople. I do, however, feel like if you have an increased retention rate that you don't need as many salespeople. So there's a little bit of back and forth on on this one I salespeople drive a business Period, end of story. It'll never change. But I do think that the better you make the product, you know, the the easier it is to drive the value of your organization because you can grow that much faster. For instance, like if we were not a marketing company where there was an emotional decision around how good a lead is or isn't, or my sales process, you know, as it pertains to our retention rate. And let's just say that our average customer was fiver Six years, then we grow that much in that much more of a substantial way. Right? And we might not need the army of salespeople that we have to do that. But you're still going to need some. Absolutely, salespeople are never going away forever. And always,

Eric Watkins:

yeah, I think it's very true. And I would add, part of the reason why I feel like it's true, is any good product will eventually have a competitor, you'll never be sitting there by yourself, everybody. If it's that good, someone else will try to replicate it and do that. And then when you're in any sort of conversation around competition, no buyer is going to be well versed enough in your product to actually know the difference in the nuance of the two products. 7% of people will the 7% that voted that product centered selling can be a thing. So I just I think always, it's going to be taking a person to be talking about the results understand the challenges the business is facing and in relate the product to the problem that it's ultimately solving for the business truth that goes with truth, truth,

Jeff Winters:

truth, not all two truths and a lie. I have to be serious business sales. Sometimes it can be fun, whimsical. Jenny Wen says my love language is DMing co workers a little joke when we're on the same zoom, and seeing the slight upturn in their expression when they read it. I mean, who loves doing this, this bridge gives me so much joy. This is such a truth for me. I love sending somebody a little text on a zoom or a little DM and then I see him look down or like look at their watch. And they have an upturn in their expression, or they like giggle a little bit. It was kind of like what's that person? That is also my love language. I think there's a lot of people whose love language that is, it's fun. I think this is a truth that it's enjoyable. And look, you gotta be on zooms you might as well make it slightly less painful than it already is. So truth.

Scott Scully:

It's gonna be a hard one for me. Oh, I'm way to add to think about performing on a zoom and sending messages on the side. I know you're looking at me like you're such an acid. So why don't you just stop being so serious? Serious? First of all, I hate zooms in general,

Jeff Winters:

right? But if we're gonna be on it, you might as well have a little fun. Yeah, it's almost a joke at the zoo. Like that's why

Scott Scully:

what what if they're doing what if you're doing the zoom? What if it's a sales training? You're doing the zoom and the salespeople are doing that back and forth? at your expense. When when you're wanting something to sink in?

Jeff Winters:

This is in moderation. I'm fine with it. Yeah,

Eric Watkins:

I mean, just been getting made fun of his whole life. Yes, he's, he's

Jeff Winters:

used to it not a new condition.

Eric Watkins:

My favorite is when people try to do this, but they send to all Oh, yeah, instead of the whole thing. I think we've had a couple of those.

Scott Scully:

I have a hard time with this. We're the link we're on the LinkedIn pastor, this is a place for good business advice. I want to hear things that make me a better business person better at my job more productive, better, closer, better account manager. I want to network and she's making a post about how it gives her joy being on a zoom, messing around with her friends. is LinkedIn the platform for that kind of post

Jeff Winters:

actually, therapists getting arrested. But it's funny you say that it's actually a repost from Twitter on LinkedIn. So there's, there's a I think we all agree it's a truth now. Some will all agree with. And it's a lie. I think we all agree this is our probably our favorite part of the episode now. And there's this comes from Amy and if not, she's reporting the lie, but it's so critical that we have to surface it so I don't blame Amy.

Scott Scully:

She's passing fake news. She's

Jeff Winters:

surfacing a lie from others and we have to remediate this is this is bad. What is a reporter

Scott Scully:

on CNBC?

Jeff Winters:

gonna paraphrase some there have been some, there's been an undeniable shift within her client base regarding their sales and management strategy. She's noticed two major things in the last 24 months, and I'm gonna focus on the second one. The first part, salaries have grown exponentially. Probably. Here's the problem. And sales strategies that used to work aren't as effective anymore. Okay. So so here's the dangerous problem with this seriously. When sit when sometimes the economy is down or when sales are not going as well. People try to find the new shiny sales strategy that's gonna work and they change everything that's worked in some cases for decades in sales, which, by the way, spoiler alert, Scott's gonna tell you, it still works today, same shit. And they try to find the new sales strategy. And they pivot to the new sales strategy. And it doesn't work. And they have a whole new strategy that they've now pivoted to that is wrong. Just because you're not selling as much today, as you did last month, it's probably not your strategy problem. It's probably your execution problem. It's not always the fun new strategy, stop changing your sales strategy, because Because last month or last quarter sucked, execute better on the stuff that worked. I think, again, not Amy is just reporting the news from her clients. But if you think that changing your sales strategy from something that worked because things are off for a quarter or a month or whatever is the right play. That's a lie.

Eric Watkins:

Yeah, I agree. 100%. Because the only reason a new sales strategy, not the only reason I'm don't want to speak in overgeneralizing. But the main reason a new sales strategy even works is because people believe it works. So part of what you need to do as a sales leader versus changing your strategy, is reaffirm it reconfirming the belief in your current strategy, and talk to them about why it works and why it could and focus on the execution. I agree with that.

Scott Scully:

I think that you have to get behind a sales strategy. And as Eric said, really get behind it. And really market why it's the best one, show stats, figures. And the adjustments might be things within that process that really good salespeople are using, you know, the language, if you will. And if you're going to change it, it should be like an act of Congress, like it's like, there should be a change process with your, especially with your sales process, right? Where it's really, really hard to change it because you did a lot of things to land on something that worked. And then to just change it overnight. That's not good.

Eric Watkins:

There's really not good, there's so much like, say art within a science or the framework within the framework, there's so much nuance that you can train on and focus on without changing the whole framework. And you should absolutely start there. So you have maintain that baseline of what people are used to doing and what you know, has worked in the past. And then train on the nuance within,

Scott Scully:

I still think Eric just nailed it. between the eyes. If you think it's going to work, it's going to work. Like there's 12,000 ways probably to have that sales process layout. It's really about the leader saying this is it. This is why getting everybody jacked up around. It's like a sports team with particular plays, practicing those plays, and feeling like they're going to work in believing that they're going to work, you know, act as if, like, it's really more about leaving it in place and believing in it.

Jeff Winters:

I just feel like there's an element of this where people, especially in today's world, find the new thing, read the new book, talk to the new person, and change their sales strategy on a dime. And that's where I think people get into trouble. And so that's where I come out with an add a new piece of software and add new and add 20 new pieces of software and do it totally differently. It's that's where I think it's the lie,

Scott Scully:

lie, lie. And good stuff again, Jeff, the sheriff, there's less poop in the pasture. Now we're gonna get into the 50 for 50. And today, it is all about customer referrals. It's hard to sell. Right? We've talked a lot about the sales process, new sales meetings, it's it's hard, right? So one of the things that you can do to make it that much easier for your organization to grow is to put the right customer referral program in place, get your really good, happy, satisfied customers selling for you. And you can do that in so many ways. You could you could have it where everybody that's provided a referral gets to go to the summer concert that you put on, it could be that you give them a discount on their price. It could be that you give them a gift certificate to shop online. If they provide a referral. There's there's a lot of different ways to incentivize people to provide referrals. I would suggest that just Asking you're really good customers, you know, if you're providing that good of a product or service, your, your best customers will probably tell their friends and family about it anyway. So start with the ask. And then there's the other group of people that you got to motivate to do it. And that's where the program comes, comes into play. But this is common practice for us. And every monthly results meeting, every monthly meeting that we have with our clients, we're telling them that our business grows by, you know, getting them, you know, our satisfied customers to help us in our growth and asking for referrals. And, of course, we've put a program in place that helps them in two different ways. Price point wise on what they're paying us monthly, and also a nice percentage of first month revenue program that we have. You know, what, Eric? Do you think this has helped our growth?

Eric Watkins:

Oh, I, I think it's immensely helped our growth in a couple of different ways. Yes, it has increased our customer referrals. But also what it is done for kind of a hidden benefit of it, is this gets your account management team, dipping their toes into sales. And specifically in our business, we're consulting our clients on how to sell so and a lot of them came up just as an SDR and didn't actually have the opportunity to sell. So this is a great way for our team, to really a understand how tough sales is own a little bit of a sales number. And then we use that as a path to take these individuals, there are our highest performing sales reps for there. So it just gets more people outside of sales focused on your sales number as an organization, which is never a bad thing.

Jeff Winters:

No, it's not and, and to get tactical for a moment, there's a difference between asking for a referral and asking for a referral. It's one thing to go, Hey, Eric, before we jump off, anybody else who you think, would be interested to use our service? Now I gotta run. Okay, by the way, not the end of the world. Least they asked. But it's different. It's a whole different thing to come prepared to a call. And go ahead. Before we jump off, you know, I noticed you're connected to Bob Murphy. And I did a little research on Bob's software company, and I think we could really help them out. Would you be opposed to to make an introduction? That's very different. Very diff, that's very different. Cuz if you say, Hey, do you have any referrals like, then I'm just like, I'm disoriented. I'm racking my brain, and I know a zillion people. But if you center me on Bob, and you've done some research on Bob, and you can tell me why you can help Bob, then immediately I'm like, Alright, cool. I don't have to like a think about this I could get and then just say, hey, you know, what, if it'd be helpful, I can send you a little blurb on us, you could just forward it off to Bob and CC me do the work.

Scott Scully:

I'm so happy that you brought that up. Both of those, right, the importance of growing your sales number by having account managers focused on a referral number. So it's just this extra bucket of revenue that's getting generated huge. And just implementing this. This process, like I'm going to, before I meet with a customer, I'm going to go and I'm going to see who you're connected to. And I'm going to do the Ask Northwestern Mutual teach, is that right? That's one of their best practices and these people growing, they're their investment advisor business. Alright, here's the homework, two things. implement what Jeff's talking about, you know, talk to your salespeople in your account managers, and suggest that when they're going to have an interaction that they go out, find a common connection on LinkedIn. And make it easier by saying, I noticed that you're connected. You could even make the call forum, but the fact that you could say I'm doing business with with Eric, you know, and he said it was okay that I called you to tell you a little bit about what's going on over there just makes it that much easier, do therefore, implement that as fast as you can. The other thing is, if you do not have a customer referral program in place, we could lay out a lot of different things that you could do. But I think that the best thing for you to do, if you don't have one is to just go Google top customer referral programs in your particular industry, because they're so different, whether it's manufacturing software, whatever it may be. The other thing is, if you do have one in place, which some of you do, not a lot of you but some of you do. Call your customers and ask them if it's motivating. Call them call your

Jeff Winters:

that's great. They'll tell you

Scott Scully:

call your customers and say this is our referral program. My goal was to, you know, help you in our growth process by by encouraging you to provide referrals and to give you a little something for doing that. Does this program motivate you to do that? And I think what you'll find is there's some time expect that you're going to need to make to your existing process. So, you know, you're out there and you're thinking, God, I'd love to grow my business, but I don't have enough sales meetings. And that's why Eric on a weekly basis brings the gold. What do we got this week,

Eric Watkins:

the growth gold, so we're gonna focus on email. And the topic today we're going to talk about is email blast, common term has been used for a really, really long time. And a lot of you especially as you're just getting into it, may realize, hey, we're not doing any email approach, we need to get some email blasts going out. And one very, very important part of email is making sure your email actually shows up in the prospects inbox deliverability, as we call it. And the common misconception is that you need to blast out, which means I'm going to hit send, and then 20,000 messages are going to go out to all these prospects, you want to get that same impact, get that same reach, but you want to do it in a way where Gmail outlook, they view you as human as this could be a normal sent. So one rule of thumb that we work with here is to never send out more than one email per three minutes. If you send out putting in using an engine, putting in a sequence, to be able to send out only one email at a in a maximum time period of three minutes. But doing that every single three minutes, throughout the day and throughout the sequence. That's the way you blast to 20,000 prospects and get the highest deliverability.

Jeff Winters:

This will change your life. If you're doing email right now, or you if you're doing email, and you don't know that this should be like a pause the podcast, hit the share button with your whole company, or anyone who participates in the go to market strategy. This is an enormous change in the last 18 months. If you're using a sales engagement platform, it's in the settings. One every three minutes a human can't send out 5000 emails in a second, Google's pretty smart, they know that you got to space out your emails. This is a major game changer. Gotta do it.

Scott Scully:

Alright, I think it's all about eyeballs. Right? If you're going to spend the time and the money to, to market, you want to make sure to have the reach, it wouldn't be any different if you were spending money buying media on TV, you know, what is the message landing? Was it the right show? Was it the right time period? You know, are you in the middle of the night? Like, is the message actually getting delivered? It's different, but it's not. It's you want impressions? If you're going to send 20,000 emails, you want to make sure as many of those 20,000 land as possible. So I guess that's good advice.

Eric Watkins:

Yes, simple fix. As Jeff said, simple fix. This is something you can implement right away. As long as you have the right tools, of course, but have to do it. You have to do it. It's killing you right now, if you're not doing this.

Scott Scully:

All right. Eric, always bring in the heat. So now we have more leads. Jeff, how we're gonna close them

Jeff Winters:

today is not only about how we're going to close them, it's about how are we going to make sure we're closing at a higher rate tomorrow than we are today. And at a higher rate a month from now than we are tomorrow. And do you know how you do that? Training, training, sales reps, trainings get moved or cancelled? More than any other position in the organization? Oh, yeah. Guarantee fact. I don't even know. I have a meeting I can't make I got to do a follow up. Oh, it's the end of the month. Oh, it's the beginning of the month. Oh, I can't it's the middle of the month. I know. You want to move your sales training. You can't. You can't sales training is so critical. And here's why. Because it is a boat that is headed toward a destination and the wind is blowing. And it will go adrift. The sales presentations will go adrift. And all the sudden, you'll be listening to sales calls. Six months after you did your last training, everybody will be doing it differently. You must commit to sales training. And I'll tell you, the easiest way to do it is to just listen to calls. If all you do is get all your sales reps together once a week and let's say you've played calls and everybody critiqued and gave feedback, it would be so much better than what the rest of the world is doing. Don't assume your sales reps are having great calls because they're closing a lot. Don't assume your great sales reps are teaching others they're not. I saw a recent study that said ramp time up of sales of new sales reps went down significantly, based on how many calls new sales reps listened to have experienced reps, you cannot put off, cancel sales training, it's easy to do it, do it every week, don't cancel it,

Scott Scully:

I believe in this so much. You guys have known me for a while now. So you'll probably remember this story. I believe in this so much that I remember a time period where I had a training over lunch. And there was a sales rep still on a call. And I made them stop. And they quit that day. They were so pissed, they could not wrap their heads around the fact that I would make them get off of a sales pitch that they were having to get on our sales training that by the way, they were well aware of for months, because it happened at the same time, every day. And we've talked about the fact that sales training is important for their career. And here's my feeling they had, maybe it was a good call, maybe they lost a sale. But what we were going over in that one hour, in my opinion was going to be more important than that one sell, what we were going over could result in maybe a 2% Higher close rate or hundreds of sales in the future on top of what they were going to do. That's how much I believe in it. And those of you that are listening might think I'm freaking crazy. But these two can back me up that I am that crazy. And that I do feel that passionately about sales training.

Eric Watkins:

So what you're saying is there right?

Scott Scully:

I am crazy. Yes. Yes,

Eric Watkins:

I agree with this wholeheartedly, I would say with with the note that it's on you as a sales leader to make the training impactful. Yeah, don't bring everybody in a room and waste their time for an hour prep for whatever you need to do to make sure they're all leaving there with action. And I'm a sucker for some good roleplay as well. So if you're going to, if you're going to go over and get the awareness, start working on the action, and how you put it into put into work.

Scott Scully:

Jeff, you brought something up the other day, you actually you gave two really good examples of this. One, one of our sales reps that was closing at a ridiculous percentage. And then two was a sales development representative that was who's her show rate is obnoxious. Like it's the best I've ever heard of. And you're like, how hard is it? We're gonna go listen to we're gonna go listen to what she's doing to get show rate. Now we're gonna have everybody do that, or we're gonna go see why he's got such such a good close, right, listen to the sales pitches, figure it out. And then we're going to teach people to do that. Like, there are things going on in your business, where somebody's way better at a job than the other person, figure out whatever the hell that is, the salesperson and train on that. Like if you were gonna make it simple, right? If you didn't have a world class, training organization, look at where things are going. Well highlight that and make sure everybody on the team's doing that best practice.

Jeff Winters:

It's not that hard. It's not that hard. Now don't expect you're going to be able to clone your best sales rep. Unfortunately, it doesn't happen but let me tell you it does happen. Your sales reps who are underperforming will get better if they just do and sounds stupid even say if they just talk the same track. See what I did with the talk track talk the same track, it's a different way to use that phrase. Track the same top rack the same talk as your top sales reps that aren't Yeah, listen to your sales have nothing. Track talk. Listen to your sales calls.

Scott Scully:

Thank you. Good advice. Thank

Eric Watkins:

you, Jeff. That sounded genuine, though. Thank you was genuine. You didn't talk your track. Talk your track. Track your talk track talk.

Scott Scully:

So we are now here again.

Eric Watkins:

We're here again. This is big going off the rails we

Scott Scully:

I feel really good about our shows maybe up until the to do or not to do because I'm not sure we're always on the same page. But maybe that's why it's fun.

Jeff Winters:

I'd like that to do or not to do as always one episode away from being cut.

Eric Watkins:

Yeah, I'm pretty sure I'm gonna get fired from this section here pretty soon.

Scott Scully:

I just think that it's fun to disagree.

Eric Watkins:

Yeah, yeah. I mean, there's gonna be some disagreement Today. Today. Another with another chance can be the whole point of this is how much can I get this group to disagree and I'm doing a pretty damn good job so far. To do or not to do. Snooze your alarm. Jeff, why don't you start so I

Jeff Winters:

can't do it. Can't do it. Look, here's here's the deal. Like this just in waking up early in the morning sucks. Like, we trust me like you're not the only person that thinks it sucks even people that wake up early. in the morning all the time think it sucks. It's not. I set my alarm for for fortnight in the humblebrag 447 I get up my popping out of bed like wow, this is great. No, it sucks. It sucks and it hurts my head. My body aches and it sucks. But you know what? I do it because I'm setting a standard. If you snooze on your alarm, what else you snooze it on what else you're waiting another eight minutes and 17 seconds to do nothing. I set my alarm. I get up. I'm an adult. Don't snooze craft. So

Scott Scully:

many things to say about this. First of all, there are people that absolutely love sleep. Right? That's so it's really hard for that group to not snooze. There are people like my son that didn't even hear the first alarm. Now, I know shit, I can't make this up. Like he, he has his phone turned all the way up. First of all, he had a notification it wasn't loud enough. So you didn't get up. And he literally got almost suspended for the number of tardies. So then, you know, you wouldn't think you'd have to coach on making sure that the phones turned up then that's loud, loud enough where you can two floors down here the damn thing going off that set right by his head. But that wasn't loud enough. So then we got a quote unquote loud alarm clock for the heavy sleeper. Still didn't work. So at Christmas, he will be getting a package. This exists a for heavy sleepers, a loud alarm clock with a bed shaker. Hitch, it shakes your bed, just to make sure that you get up. My son will forever I believe be in the snooze category. Because then when he does get up, which usually takes me yanking on his leg. He's like, hey, yeah, and then he rolls over. It's like gets another 20 minutes goes back to sleep. Right? Um, I I'm with Jeff you. If you snooze, you lose. You're just creating a habit. Like, if you snooze once, you're probably going to snooze twice. If you snooze once, you're probably going to do that every day until that's not good enough, then you snooze twice, I guess is what I'm really saying. Which starts to impact other areas of your life. I think it sucks. And I And it literally, you have to throw your legs out of the bed, run to the shower as fast as possible and turn the shower and get under the water to wake up and then it's all fine. So you got to get through three minutes of being miserable. And then the rest of your day is going to couldn't be better. I feel

Eric Watkins:

okay. You know, I thought I kind of feel like a trailblazer here. You know, I know. Like when Jeff Bezos came out and said, I'd like to get a good full eight hours of sleep a night, you know, and when it gets the you got to get three hours of sleep to be productive. I'm a sucker for a good hybrid option. I like the intentional snooze. And let me explain what I mean. I don't ever hit snooze on my alarm. However, I have three alarm set. One is the first wake up call. And then I'm actually that's just I'm turning it off. And then I'm sleeping till the second one. And then I have this immense fear of not showing up or over sleeping. So I set a third safety alarm. So I like the I like the intentional snooze, you get the first one you get you get a nice 10 minutes in between the in between the second one so I go. We just kind of get your mind right for the day. See him on day and you're ready to go.

Scott Scully:

The line isn't here. I know what's happening at your house. And we could call just to verify I think we should yeah. I think the safety alarm is the actual alarm.

Eric Watkins:

Oh, no, no, no, no, no, no, no, no, no,

Scott Scully:

he's lying. A lie.

Eric Watkins:

Do I treat myself occasionally to the treat? treat myself to the safety alarm? Maybe guilty, maybe guilty.

Jeff Winters:

Can I tell you what I've been doing? So you're

Scott Scully:

really really what you're doing is your real time to get up as the safety time. So you're just like the process of getting

Eric Watkins:

I liked a process of of not getting up right away. I like easing into it.

Scott Scully:

you've scheduled your snoozes This is different. It's a hybrid.

Eric Watkins:

It's a hybrid. I want to throw it out there. I'm trying to you know I'm trailblazing a little bit

Scott Scully:

there are people that are snoozing that are already work that's

Eric Watkins:

not ideal. That's not ideal when condone that.

Jeff Winters:

How about this? Okay, this is what I've been doing lately. Instead of setting news having

Scott Scully:

you live I've been setting nobody wants to get up and eat soup.

Jeff Winters:

Hey, running to the showers whole different weird thing I think is idiotic. I've been setting not an alarm, but a timer. Not an alarm, but a timer. So I don't set it for any particular time. But I have set a I don't set the alarm for any time but I'll set the timer for seven hours. And it goes off in seven hours.

Eric Watkins:

I like it interesting. It's interesting. It's a lot of pressure to am

Jeff Winters:

I don't go about doing I don't like that pressure take like 87 grams of melatonin. I fall asleep immediately. Like eight times I don't by the way, I'm not a doctor. I'm not recommending that don't take our financial advice or a medical advice blog is it's a weird pressure to go to sleep to maximize the

Scott Scully:

love your commitment over indulging in every area of your life.

Jeff Winters:

It's natural. It's natural. Yeah, it's fun. Don't take that advice.

Scott Scully:

Okay, well, to snooze or not just to snooze or not you. You take away from this what you're gonna take away in your sleep habits. But we hope whatever you're doing that you're taking this advice, put it in play and grow in your business. As always, be kind grow and grind.

Eric Watkins:

Let's grow. Let's grow.

Unknown:

Let's grow. The Grow Show is sponsored by Reggie are your outbound sales campaigns not driving the engagement you're looking for. Revenue leaders rely on reggie.ai to write high performing sales copy that cuts through the noise and books more meetings. Want to see how it works. Head over to reggie.ai/grosseto and learn how to put the power of best practices and AI into the hands of your sales team.

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